A Tradify alternative that answers your phone.
Tradify is a popular job management app for trades. Unavoidable CRM does the quotes, jobs and invoices too, and adds an AI receptionist, missed-call text-back and a full CRM, with one price for the whole team.
What it costs
Our prices in pounds, theirs as shown on Tradify's own pricing page in US dollars, per user.
| Unavoidable CRM | Tradify | |
|---|---|---|
| One person | £29 a month (Solo), every feature | Lite $47, Pro $51 or Plus $61 per user a month |
| Five people | £149 a month (Team), every feature | Pro is $51 per user, so $255 a month for 5 users |
| Ten or more people | £399 a month (Agency), unlimited users | Per user pricing, with a Custom plan on request |
| AI receptionist | Included on every plan. You pay the call minutes to Retell at their price, about 10p to 15p a minute | Not listed on their pricing page |
| Paying yearly | Save 20% | Not stated on their pricing page |
Tradify prices are from tradifyhq.com/pricing on 11 October 2026, shown there in US dollars per user per month. Your bill from Tradify may differ in pounds. Our texts and calls go on your own Twilio and Retell accounts with no markup.
Feature by feature
The things our customers ask about most.
| Unavoidable CRM | Tradify | |
|---|---|---|
| Every feature on every plan | Yes | No. Lite, Pro and Plus unlock more |
| AI receptionist that answers your phone | Included | Not listed |
| Missed-call text-back within seconds | Yes | Not listed |
| Full sales pipeline and lead tracking | Yes | Enquiry inbox on Pro |
| Quotes with online acceptance | Yes | On Pro and Plus |
| Jobs, scheduling and a route map | Yes | Scheduling on every plan |
| Automatic invoice reminders with a Pay now link | Yes | On Pro and Plus |
| Recurring service visits | Yes | On Pro and Plus |
| Texts, WhatsApp and email in one inbox | Yes | Customer communication history on Pro |
| Xero and QuickBooks | Yes | Yes |
| CRM data stored in the UK | Yes | Not stated on their pricing page |
Tradify details are from their public pricing page on 11 October 2026. Tradify changes its plans from time to time, so check their site for the latest.
Which one is right for you?
An honest answer. The best CRM is the one that fits how you work.
Choose Unavoidable CRM if
- You want calls answered and missed callers texted back, not just jobs managed
- You have a team and do not want to pay per person
- You want every feature without choosing a tier
- You want leads, inbox, bookings, jobs and money in one place
Choose Tradify if
- You only need job management and invoicing, with nothing for calls or leads
- You want AI tools for reading supplier bills (their SmartTools on Plus)
- You need purchase orders and kit bundles today
- You already use it happily and your team knows it well
Switching is quick
Most businesses are up and running in an afternoon.
Common questions
Is Unavoidable CRM cheaper than Tradify?
For a team, usually yes. Tradify charges per user, so five people on Pro is $255 a month on their pricing page. Our Team plan is £149 a month for five people with every feature, including the AI receptionist.
Does Unavoidable CRM have job management like Tradify?
Yes. Quotes, jobs, scheduling, a route map for the day, certificates, invoices and card payments. On top of that it answers your phone and chases late invoices for you.
Can I bring my customers across from Tradify?
Yes. Export your customers from Tradify as a spreadsheet and import it in Contacts. Every plan includes a free 15-minute setup call.
Do I need my own phone number?
You use your own Twilio number, which costs about £2.65 a month. You can also forward your existing number to it.
Is there a free trial?
Yes. 14 days with every feature, and no card needed.
Answer every call, then do the job.
14 days free with every feature. No card needed.