Updated October 2026

How Unavoidable CRM compares, honestly.

Price for your team size, what is in the box, where your data lives and what each tool is genuinely best at. If a competitor does something better, we say so.

Price for your team Feature by feature vs HighLevel vs HubSpot vs Salesforce vs Jobber and Tradify Switching Questions

Which one fits you?

The short version. Every tool here is good at something. Pick the one built for the way you work.

Unavoidable CRM

Small businesses that serve customers

Trades, clinics, cleaners, tour operators and agencies who want leads, messages, bookings, jobs and invoices in one login.

Every feature on every plan
Priced per business, not per seat
UK hosted, texts and calls at cost

HighLevel

Marketing agencies reselling software

Funnels, websites and a big template marketplace, built around agencies running lots of client accounts.

Strong funnel and site builder
Large agency community
US based, usage billed on top

HubSpot

Marketing and sales teams growing fast

A polished platform with a huge app marketplace. Starter is good value; the jump to Professional is large.

Excellent email marketing and reporting
Priced per seat
No bookings, jobs or texting inbox at Starter

Salesforce

Larger sales teams with complex processes

Can be shaped to almost any process, usually with an admin or partner doing the set-up.

Deepest customisation
Priced per user, add-ons on top
More set-up than a small team needs

Pipedrive

Sales teams who live in a pipeline

A clean, simple deal pipeline that salespeople like using.

Very easy pipeline
Priced per seat
No bookings, jobs or invoicing built in

Jobber and Tradify

Trades that mainly need job management

Quoting, scheduling and invoicing for field teams, with less on winning and following up leads.

Strong on site and on the road
Priced per user or by tier
Lighter on marketing and automation

What would your team pay each month?

Move the slider to your team size. These are the published list prices for the plan most small businesses would need, before VAT and before any usage charges.

People who need a login

3people

Prices in pounds where the company publishes them in pounds, otherwise in US dollars. Competitor prices are list prices as published in October 2026 and may include introductory offers or change, so check their sites before you decide.

Feature by feature

Compared with the plans small businesses usually buy. ✓ included, ~ partly or as a paid add-on, ✕ not included.

Feature	Unavoidable CRM	HighLevel	HubSpot Starter	Salesforce Starter
Price and plans
Entry price	£29 a month, every feature	$97 a month	£18 per seat a month	£20 per user a month
How you are charged	Per business (1, 5 or unlimited users)	Per account, usage on top	Per seat	Per user
Texts and calls	✓At cost, your own providers	✕Rebilled with a margin	✕Rebilled	✕Rebilled
AI receptionist (answers your phone)	✓From the £29 plan	~Paid add-on	✕Not included	✕Not included
Win work and talk to customers
One inbox for texts, WhatsApp, email and calls	✓Included	✓Included	~Email focused	~Add-on
Knowledge base built from your website	✓Included	✕Not included	✕Not included	✕Not included
Set up for your industry on day one	✓Stages, automations and templates	~Via marketplace snapshots	✕Set up yourself	✕Set up yourself or a partner
Run the jobs and get paid
Bookings and payment plans	✓Included	✓Included	✕Not included	~Add-on
WooCommerce shop sync	✓Orders tag customers automatically	✕Not built in	~Via a connector	~Via AppExchange
Agencies
Run client accounts and white-label	✓Agency plan	✓Included	✕Not included	~Higher editions only
Data and trust
Where your data is kept	✓UK	✕US	~EU option	~EU option
Public trust centre and status page	✓Both	~Status page	✓Both	✓Both
Data Processing Agreement	✓Within 24 hours	✓Available	✓Available	✓Available
Setup help	✓Free 15-minute call with Andrew	~Community and support	~Paid onboarding at higher tiers	~Usually a paid partner

Competitor details compiled October 2026 from their published plans. Prices exclude VAT. Features and prices change, so check their sites before you decide. Spotted something out of date? Email info@unavoidablecrm.com and we will fix it.

Head to head

Where each one wins, in plain English. Full comparisons: vs Jobber, vs Tradify, vs HubSpot.

Unavoidable CRM vs HighLevel

HighLevel from $97, $297 or $497 a monthUsage billed on topUS hosted

Where we win

Texts and calls at cost through your own accounts, with no margin added.
The AI receptionist is in every plan rather than an extra.
Your data stays in the UK.
Set up for trades, clinics and tour operators out of the box, with jobs, quotes and invoices built in.
Simpler to learn for a business owner who is not a marketer.

Where HighLevel wins

A full funnel and website builder.
A large marketplace of templates and snapshots.
A big agency community and training ecosystem.
If you are an agency reselling software to many clients, it is built for exactly that.

Unavoidable CRM vs HubSpot

HubSpot Starter from £18 per seat a monthProfessional is a big step upEU data option

Where we win

Texting, WhatsApp, bookings, jobs and invoices in every plan.
One price for the business: up to 5 people on Team for £149, with no fee per seat.
Automations and sequences without moving to a higher tier.
UK hosted, with a real person to help you set up.

Where HubSpot wins

Cheaper per seat for a one-person CRM if you only need contacts and email.
A huge app marketplace and integrations.
Very strong email marketing and reporting at Professional and above.
Polished, well known and easy to hire people who already use it.

Unavoidable CRM vs Salesforce

Starter from £20 per user a monthPro Suite and above cost much moreEU data option

Where we win

Ready to use the same day, with no admin or partner needed.
Messaging, bookings, jobs, quotes and invoices included.
Predictable pricing with no per-user add-ons.

Where Salesforce wins

Can be customised for almost any process.
The biggest ecosystem of apps and consultants.
Built for large sales teams, territories and complex forecasting.

Unavoidable CRM vs Jobber, Tradify and Pipedrive

Tradify from £34 per user a monthJobber from around $39 a month (US pricing)Pipedrive from $14 per seat a month

Where we win

Win the work as well as run it: lead capture, follow-up texts, sequences and an AI receptionist that answers when you are on a job.
One inbox for every customer conversation.
Priced per business, so a growing team does not mean a growing bill on every login.

Where they win

Jobber and Tradify have long-established mobile apps for engineers on site.
Tradify includes trade certificates and progress invoicing on Pro.
Pipedrive has a very simple, sales-focused pipeline if that is all you need.

In every plan

No feature tiers. Solo, Team and Agency only differ by people and contacts.

Leads and pipelineForms, chatbot, scoring and your own stages.

One inboxTexts, WhatsApp, email and calls on each customer.

AI receptionistAnswers calls, books in and sends you a summary.

BookingsBooking pages, reminders and payment plans.

Jobs and routesSchedule work and plan the day.

Quotes and invoicesSend, sign and get paid by card.

AutomationsFollow-ups, reminders and review requests that run themselves.

ReportsWhere leads come from and what turns into money.

Switching takes an afternoon

Moving from HighLevel, HubSpot, Jobber, Tradify or a spreadsheet.

Export your contactsEvery tool here can export a spreadsheet of your customers.

Import themUpload the file and match the columns. It takes minutes.

Pick your industryYour pipeline, automations and templates are set up for you.

Book a setup callA free 15-minute call with Andrew to get you live.

Questions

Straight answers. If yours is not here, email us.

Is Unavoidable CRM cheaper than HubSpot or Salesforce?

For one person, the headline per-seat price of HubSpot Starter or Salesforce Starter is lower than our Solo plan. The difference is what comes in the box. Our plans include texting, WhatsApp, bookings, jobs, quotes, invoices, automations and the AI receptionist, which you would normally add with extra tools or higher tiers elsewhere. Use the calculator above with your own team size.

Do you charge per user?

No. You pick a plan by how many people and contacts you have: Solo is 1 user, Team is 5 users, Agency is unlimited users. Every plan has every feature.

Do you mark up texts and calls?

No. You connect your own Twilio and calling accounts and pay them directly at their price. We do not resell messages or minutes with a margin.

Where is my data kept?

In the UK. Each business can only ever see its own records, and we sign a Data Processing Agreement on request.

Can I move from HighLevel, HubSpot, Jobber or Tradify?

Yes. Export your contacts as a spreadsheet, import them in a few minutes, pick your industry and the pipeline, automations and templates are set up for you. Book a free 15-minute setup call and Andrew will help you move.

Is there a contract?

No. Monthly plans can be cancelled any time. Paying yearly saves 20%.

What does HighLevel do better?

HighLevel has a bigger marketplace of templates and snapshots, a funnel and website builder, and a large agency community. If you run an agency that resells software to lots of clients, it is a strong choice.

What does HubSpot or Salesforce do better?

Both have huge app marketplaces and deep reporting at their higher tiers, and Salesforce can be customised for almost any process if you have an admin or partner to do it. For large sales teams with complex processes they are hard to beat.

See it with your own data.

14 days free, no card. Or walk round a demo business first.

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