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Industry guide

CRM for builders and small building firms

5 min read · Updated 24 October 2026

Short answer: Unavoidable CRM gives a small UK building firm one place for enquiries, quotes, jobs, customer messages and invoices, with an AI receptionist and automatic quote follow-ups, from £29 a month and with email sending included. The Team plan covers five people for £149 a month.

What builders need from a CRM

How Unavoidable CRM helps builders

What it costs

Every plan has every feature. You choose by people and contacts: Solo £29 a month (1 user, 1,000 contacts), Team £149 (5 users, 10,000 contacts) and Agency £399 (unlimited users and contacts, plus white-label). Paying yearly saves 20%. Email sending is included. Texts, calls and AI receptionist minutes go on your own Twilio and Retell accounts at the provider’s price, with no markup.

For a one-person business the Solo plan at £29 a month is usually enough. As a rough guide, 150 minutes of AI receptionist time a month is £15 to £22.50 at provider prices, and a UK number is about £2.65 a month.

How to try it properly

Use the 14-day trial on a real week. Point your missed calls at the AI receptionist, send your next few quotes through the CRM and let the follow-ups run. Then count how many enquiries you would otherwise have lost. If you want a hand setting it up, every plan includes a free 15-minute call with Andrew, the founder.

Related: CRM for trades, how missed-call text back works, following up quotes without being pushy and pricing.

FAQs

What is the best CRM for builders in the UK?

The best one is the one that fixes where you lose work. If you miss calls on the job and forget to chase quotes, Unavoidable CRM is built for that: an AI receptionist, missed-call text back and automatic quote follow-ups from £29 a month.

Can a CRM answer my phone while I am working?

Yes. Unavoidable CRM’s AI receptionist answers 24 hours a day, takes details, books visits into your calendar and passes callers to you when it is unsure. Every call has a transcript.

Does it work on my phone?

Yes. The whole CRM works in your phone’s browser and you can add it to your home screen so it opens like an app.

Is Unavoidable CRM priced per user?

No, per business. Solo is one user for £29, Team is five users for £149 and Agency is unlimited users for £399 a month.

Try it on real work.

14-day free trial, every feature, no card needed. From £29 a month per business, with email sending included.

Start free trial →